I’m a marketing strategist with experience developing consumer-focused campaigns across fashion, beauty, and lifestyle brands. I enjoy combining creativity, consumer insight, and storytelling to build marketing strategies that strengthen brand identity and create meaningful connections with audiences.

Originally from London and raised in Switzerland, I bring an international perspective to my work and am fluent in both English and French. After earning my bachelor’s degree in Communication and a master’s degree in Public Relations & Advertising from USC, I built my career in Los Angeles, working across social media, creator partnerships, and integrated marketing.

At Fabletics, I collaborated with Creative, Marketing, and Brand Partnerships to support celebrity collaborations, creator campaigns, and digital marketing initiatives. Those experiences confirmed what I enjoy most: solving marketing problems, understanding consumer behavior, and helping brands tell compelling stories.

Today, I’m focused on building a career in brand marketing within the fashion, beauty, and lifestyle industries, where strategy, creativity, and culture intersect.lingual background, allows me to navigate cross-cultural campaigns and craft compelling brand narratives that resonate on an international level.